Design2Launch Announces Alliance with Telestream, Inc.

Design2Launch, the leading Graphic Lifecycle Management software solution announces a strategic alliance with Telestream, Inc.

Already the proven leader in Graphics Lifecycle Management for the pharmaceutical industry, Design2Launch stands to benefit by expanding markets further into entertainment, retail, advertising and government arenas.

“We are pleased to be partnering with Design2Launch to provide transcoding and on-demand delivery of multiple video distribution formats for their end users,” said Barbara DeHart, VP of Marketing at Telestream. “Our FlipFactory transcode engine seamlessly integrates with Design2Launch ’s digital asset management system to provide transcoding to all leading video formats from low-resolution proxies to high-resolution archive formats.”

Telestream, Inc. provides a variety of media workflow and delivery tools designed to enable video access and repurposing for DAM systems and more advanced Graphic Lifecycle Management systems such as D2L. Telestream’s “Pipeline” and “FlipFactory” will deliver media for automatic ingestion into D2L working directly from editing systems and servers.

Along with D2L’s various modules already offered in the marketplace, ranging from Content Certification to File Comparison and Real–time Collaboration, the Telestream capabilities enable D2L to present an even more comprehensive end–to–end digital graphics management solution encompassing the full range of today’s media choices.

Design2Launch anticipates the first joint roll–out of the D2L/Telestream version for Ethicon-Endo Surgical, a Johnson & Johnson company, mid-first quarter 2008.